The rebuilt Flex Shopify Marketing App syncs HSA/FSA product eligibility from Flex to the Shopify admin, adds dynamic product badges, and lets you build a dedicated HSA/FSA landing page from pre-built blocks—no custom development needed.
Shop Pay quietly added a “Pay another way” option that lets logged-in shoppers check out with their HSA/FSA card through Flex—without dropping to a blank guest checkout. Here’s what changed and what Shopify merchants should do.
For most HSA/FSA purchases, customers pay out of pocket and have to file a reimbursement claim afterward —and that's where the experience breaks down. Flex now lets your customers file that claim, with their Letter of Medical Necessity, directly inside the Flex Consumer Portal.
Learn about the best HSA and FSA payment solutions for yoga studios, what compliance rules apply, and how to become eligible to accept HSA/FSA payments.
Find out how to accept HSA/FSA payments using Stripe, including when you qualify and how to actually set up the integration to enable HSA/FSA payments.
Subscriptions are one of the biggest growth drivers in eCommerce, but for HSA/FSA products, they’ve historically been difficult to manage. Flex makes it easy to offer recurring, compliant payments across every channel.
Brands and consumers should review which skincare products are always, or sometimes, eligible for HSA/FSA funds to help shoppers maximize their tax-free savings.
Letters of Medical Necessity (LMNs) are essential for unlocking HSA/FSA funds on dual-purpose products. With telehealth integration, DTC brands can ensure compliance, simplify checkout, and give customers fast, legitimate access to pre-tax dollars—all while avoiding regulatory risks.
Americans hold more money in Health Savings Accounts (HSAs) and Flexible Spending Accounts (FSAs) each year—a trend that represents a major opportunity for ecommerce brands and omnichannel retailers. By accepting payments from these accounts, retailers tap $150 billion in spending power while increasing cart size by up to 30%.
Tap into a $150 billion market by accepting HSA and FSA payments.
Learn how to accept HSA and FSA payments on your Shopify website, if you’re eligible, and how it can be a great growth lever for your business and sales.
Accepting HSA and FSA payments lets your brand tap into a $120 billion market. For ecommerce health product and services companies it’s a huge opportunity.